Midland Beds and Mattresses takes the privacy of our website users very seriously. We are committed to safeguarding the privacy of our users while providing a personalised and valuable service. This Privacy Policy Statement explains the data processing practices of “Website”. If you have any requests concerning your personal information or any queries with regard to these practices please contact our Privacy Officer by email.
Information We Collect:
We may collect, store, and use the following kinds of personal data:
- Information about your computer and your visits to and use of this website, such as your IP address, geographical location, browser type, referral source, length of visit, and number of page views.
- Information relating to any transactions between you and us on or concerning this website, including any purchases you make of our goods or services.
- Information that you provide to us to register with us.
- Information that you provide to us to subscribe to our website services, email notifications, and/or newsletters.
Use of Personal Information.
We process personal information collected via “Website” for:
- Providing a personalised service.
- Conducting market research surveys.
- Running promotions.
- We provide you with information about the products and services we offer.
Disclosures:
We will not disclose any information we keep about you to any third parties, except for; credit reference agency clearance (where you have submitted a completed order form for goods or services), and any suppliers we engage to provide services that involve processing data on our behalf.
Given that the Internet is a global environment, using the Internet to collect and process personal data necessarily involves the transmission of data on an international basis. Therefore, by browsing the website and communicating electronically with us you acknowledge and agree to our processing of personal data in this way.
Other Tracking:
We also use similar technologies including tracking pixels and link tracking to monitor your viewing activities.
Device & browser type and open statistics:
All emails have a tracking pixel ( a tiny invisible image ) with a query string in the URL. Within the URL we have user details to identify who opened an email for statistical purposes.
Use of Cookies:
This Cookie Policy explains what cookies are and how we use them, the types of cookies we use i.e., the information we collect using cookies. How that information is used, and how to manage the cookie settings.
Cookies are small text files that are used to store small pieces of information. They are stored on your device when the website is loaded on your browser. These cookies help us make the website function properly, make it more secure, provide a better user experience, understand how the website performs, and analyse what works and where it needs improvement.
How Do We Use Cookies?
As with most of the online services, our website uses first-party and third-party cookies for several purposes. First-party cookies are mostly necessary for the website to function the right way, and they do not collect any of your personally identifiable data.
The third-party cookies used on our website are mainly for understanding how the website performs, how you interact with our website, keeping our services secure, providing advertisements that are relevant to you, and all in all providing you with a better and improved user experience and help speed up your future interactions with our website.
